Football Betting Guide: Offers, Markets and Tips

Football is the most widely played and watched sport in the world, with over a billion people being part of a global phenomenon that can drive football fans through an emotional rollercoaster bigger than anything you’ll find in any theme park.

At any one time you can expect a football match to be taking place, which makes the sport a punter’s paradise. Be it the World Cup final or a Belarussian Premier League match, there are bets to be laid and money to be made on football every day. And there is plenty of success to be had in the football betting market – Brentford and FC Midtjylland owner Matthew Benham, who made his fortune from systematic and hugely successful gambling, is an obvious example of that fact.

The key to betting success is simply knowing your markets and here we’ll detailing the most popular football betting markets with details of how they work and how to make money from betting on them.

Top Five Football Betting Markets

  1. Full Time Result – A Full Time Result (after 90 minutes) bet is just about the simplest one you can make. Simply choose which side you think will win, or plump for a draw and place your bet accordingly. A draw will normally get you the best odds, unless the two teams are evenly matched, but a Full Time Result bet will normally have the lowest yield. You can make things more interesting by going for a Correct Score bet, where you guess the exact score rather than merely picking a winner, a Half Time bet or even an After Extra Time bet, should it be applicable.
  2. First Goalscorer – Has your team’s star striker been in a sparkling run of form of late? If you fancy them to get their side off to a perfect start you can make a First Goalscorer bet. If that player scores first, you win. It’s as easy as that. Regular scorers will not command long odds but if you back your team’s fullback to make the difference and he obliges, you’re in the money.
  3. Total Goals – If you fancy a game to be a goal frenzy or a bore draw, a Total Goals bet may be the answer. The most common odds offered by bookies are for Over 2.5 goals or Under 2.5 goals, so a 2-1 result would bag you the money if you have gone for an Over 2.5 goals bet. If you’re feeling especially daring, you can even attempt to guess the exact number of goals that will be scored.
  4. Both Teams To Score – A Both Teams to Score (BTTS) bet does exactly what it says on the tin. If you know the two teams who are playing both have particularly leaky defences or potent attacking units, a BTTS bet could land you some decent winnings if both teams find the net.
  5. Accumulator – The daddy of football betting, accumulators are where the big money is won. You can combine bets from any league or even in any format; so if you fancy Arsenal to beat Aston Villa 3-0, Diego Costa to score first for Chelsea against Liverpool and both teams to score when Everton play Leicester, you can combine them to multiply your odds. However, the most common accumulator puts together Full Time Result bets. This can be as easy as combining two results, or going for a massive thirteen-fold bet. The more games you bet on, the bigger the winnings, because the odds are multiplied when combined. So cross your fingers and hope the fates conspire in your favour.

Football Betting Guide and Tips

Nothing is definite in football betting, so there is no certain get-rich-quick scheme. These hardy souls may have won big, but it takes a huge slice of luck. You can, however, take certain steps to enhance your own odds.

One way is to play the field; rather than sticking with one bookmaker, have a look around and see who is offering the best odds on the game you choose to place a bet on. Also, look out for bookmakers that feature enhanced odds offers, particularly if you are making a certain type of bet.

For instance, Sky Bet offer Special Trebles, Four-folds or Five-folds on accumulators, meaning they offer a pre-selected group of games for an accumulator that features enhanced odds. If you wish to lay an accumulator bet, that can be a shrewd choice. And most importantly of all, if you want to win big in football betting, do your research.

It is said that football is unpredictable, but it will normally follow the form book. For instance, if you know that Romelu Lukaku has scored in each of his last six appearances against West Ham, a First Goalscorer bet on Lukaku makes a good deal of sense (if the odds are good enough). Football betting isn’t an exact science, but the more you know, the more educated and therefore more likely to win your bets are.

Details of promotions and bonuses and betting odds quoted are correct at the time of publishing and are subject to change. 18+ Gamble Responsibly.